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A Revolutionary E-Commerce Experience for the Players, AdoreMe’s Exclusive Fashion Integration in FashionVerse
FashionVerse, the mobile game that seamlessly blends fashion and fun, is taking gaming to the next level with its groundbreaking game-commerce feature. Launched on October 9th, this innovative collaboration with Adore Me introduces a first-of-its-kind e-commerce experience within the game. Players were invited to immerse themselves in two exclusive Halloween-themed scenes, showcasing digital renditions of Adore Me's stylish clothing collection.
“Our vision at Brandible Games is to transform mobile games into powerful distribution channels for brands,” said Samir Agili, CEO of Brandible Games. “This collaboration with Adore Me marks a significant milestone in our mission to revolutionize fashion and gaming.”
The Adore Me Collaboration
The Adore Me collaboration has been a major success, with players showing strong enthusiasm for the clothing, items, and overall collection. The Halloween-themed content, in particular, stood out and deeply resonated with the audience, adding an extra layer of excitement to the collaboration. This partnership drove high levels of engagement, with players actively participating in the game and enjoying exclusive rewards—highlighting the growing popularity of game-commerce within the FashionVerse community.
The results speak for themselves. During the integration, FashionVerse recorded an impressive 334k scene visualizations, with users spending an average of 30 minutes per session. Players have engaged, with 16% of in-app activity being shared socially. This led to 22% of all players engaging in the e-commerce real-life garment purchase flow driving overall ARPDAU (Average Revenue per User) up XX during the featuring of these scenes The new feature has also led to a 40% increase in likes, proving that the community is eager for this new level of interaction.
What’s Next for FashionVerse? Looking ahead, 2025 is set to bring even more exciting developments for FashionVerse. Are you prepared for what’s to come? Be on the lookout for upcoming game-commerce integrations that will continue to position mobile games as key distribution channels.
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